APT & Goway Announce Exclusive Distribution Partnership

Image: Goway Travel founder Bruce Hodge. (Goway Travel)
Image: Goway Travel founder Bruce Hodge. (Goway Travel)
TravelPulse Staff
by TravelPulse Staff
Last updated: 5:55 PM ET, Tue February 28, 2023

Leading tour operator APT & Travelmarvel has announced an exciting partnership with Goway Travel. Goway will become the company's exclusive distribution partner in the market starting February 2023 and APT's travel offerings will be known as APT by Goway.

Goway and APT have been successfully working together for more than 30 years and share many company values. Both are market-leading legacy brands, family-owned and -run since inception, and highly focused on responsible travel. They both enjoy high levels of customer satisfaction, with 98% past traveller satisfaction for APT and a 4.8 TrustScore with Trustpilot for Goway. The new APT & Travelmarvel distribution model will ensure the very best support for trade partners and general travellers alike. It features enhanced service and a more streamlined booking process for industry partners and their customers.

Goway's team of Destination Specialists will continue to support existing trade partners with outstanding service and instant availability and confirmations on most APT bookings. Agents can earn cash rewards on every booking with the GowayPro Loyalty Program. They can also take advantage of excellent sales opportunities with APT & Travelmarvel's unrivalled Australia and New Zealand products offering for 2023 and 2024. Of special interest are APT's exclusive "Freedom of Choice" options, which allows guests to personalize their journeys to suit their needs. Travellers can mix-and-match a wide selection of included cultural, culinary, active, and nature-based experiences to enhance their escorted travel experience.

"We are delighted to announce our exclusive partnership with Goway Travel in North America, which will ensure that our valued agent partners are equipped for success and receiving the very best possible support," says Paul Melinis, APT & Travelmarvel Managing Director. "Goway Travel are the undisputed experts in their field, and perfectly positioned to help the trade to sell our outstanding portfolio of luxury APT and value centric Travelmarvel itineraries. Together we can seamlessly deliver a portfolio of holidays for all budgets and tastes that are unrivalled in the market."

"APT is one of the crown jewels in our product offerings to the fabulous lands downunder," Bruce Hodge, Goway's Founder and President, adds. "They offer excellent and easy-to-sell trips and lucrative sales opportunities for travel professionals who want to more-than-satisfy their clients."

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