Former WestJet VP Global Sales Lyell Farquharson has been named president of TTI Travel.
Farquharson will oversee all lines of business and operations in addition to managing strategic partnerships and business development opportunities.
He brings over 30 years of travel and business experience to TTI. As well as WestJet, Farquharson's prior roles include VP GM for American Express Travel Companies in Canada, President of Navigant Canada, and President of the Rider Travel Group. Prior to joining the travel industry Lyell was an EVP with a private equity company and is a Certified Public Accountant.
"Lyell was very instrumental in guiding TTI through the challenges of COVID and helping us come out of it a 'stronger and better' company. I have known Lyell for many years, and I, like others in our industry, highly respect him for his expertise, experience, and industry knowledge," said Rocky Racco, CEO TTI Travel.
"I'm looking forward to working alongside him, as we pursue the many opportunities presenting themselves in the marketplace. We strongly believe that Lyell will enable TTI to pursue its goal to be recognized as the leading boutique Travel Management company in Canada servicing discerning business and leisure travellers," Racco added.
"I've worked alongside many of TTI's Leadership Team and staff in the past and respect and admire how they worked very hard to keep their team engaged and connected during the past couple of years. Together I feel we can make a positive difference for our clients, key partners, and the travel industry overall," said Farquharson.
TTI Travel is a Canadian family-owned and operated company and one of Canada's first Virtuoso agencies as well as the exclusive affiliate of BCD Travel in Canada.
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