Playa Hotels Announces New Sales Team Structure With Cosentino As VP

by Bruce Parkinson
Last updated: 5:25 AM ET, Wed August 23, 2023

Playa Hotels & Resorts has announced a new structure for the organization’s Sales Department.

The company’s Sales Team, reporting to Dean Sullivan, Senior Vice President of Sales & Marketing, has consolidated retail and wholesale efforts globally and expanded its sales force.

“With a growing portfolio of properties and new hospitality brand affiliations, these changes are designed to better serve and support retail agents and wholesale partners across the world,” the company says.

Canadian Rose Cosentino has been tapped to lead Playa’s new sales approach globally as Vice President, Global Wholesale & Retail Sales. Industry veteran Cosentino has been in a leadership role at Playa since joining the company in 2015.

“Rose has been an intricate part of our sales success to date,” said Sullivan. “This change represents our belief in her vision for the future.”

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