Venice Considers Raising Tourist Entry Fee

Image: Crowds in Venice, Italy. (Photo Credit: Lichtwolke99 / Adobe Stock)
Image: Crowds in Venice, Italy. (Photo Credit: Lichtwolke99 / Adobe Stock)
Donald Wood
by Donald Wood
Last updated: 9:10 AM ET, Wed September 23, 2026

Venice is considering a significant increase to its tourist entry fee for day-trippers and applying the charge across a longer portion of the year as the Italian city continues efforts to battle overtourism.

According to Reuters.com, Venice’s councilor for budget and taxation, Michele Zuin, said the current €5 to €10 ($5.75-$11.50) fee is no longer enough to discourage some visitors from making day trips during the busiest periods. 

The Italian government would need to discuss and approve a new fee for 2027.

Zuin said officials have discussed a maximum charge of €30 ($34) per person, although he also acknowledged that a fee as high as €50 had been discussed. The €30 figure is currently being considered as the potential upper limit, rather than an approved rate for 2027.

Venice introduced the entry fee in 2024 for visitors making day trips to the historic city without an overnight stay. Early bookers can pay a lower rate, while several exemptions apply, including for children younger than 14.

During 2026, the fee was charged on selected days between April 3 and July 26, from 8:30 a.m. to 4 p.m. local time. The program generated more than €5.2 million for the city from around 680,000 tickets, Reuters reported.

Venice officials said the program is intended primarily to manage overtourism rather than generate revenue. The city’s official website says the 2026 trial was designed to help manage tourist flows and discourage unplanned day trips.

Topics From This Article to Explore

Featured Video

Donald Wood

Donald Wood

Managing Editor

Donald Wood is TravelPulse’s Managing Editor, bringing nearly 15 years of experience to the desk. He currently lives outside Philadelphia with his wife and two children.

Get To Know Us Better

Advertise with UsTravelPulse Canada has been voted #1 by Travel Advisors in Canada year after year.. Let us help you connect with them.
Follow us on Social MediaDaily updates on Travel industry news and events across our social media channels stay current follow along!
Advertise with UsTravelPulse Canada has been voted #1 by Travel Advisors in Canada year after year.. Let us help you connect with them.
Follow us on Social MediaDaily updates on Travel industry news and events across our social media channels stay current follow along!

Become A Travel Expert

Upcoming Webinar
Journey to HawaiiWednesday, September 30, 2026
2:00pm Eastern
Join us on Wednesday, September 30th, 2026 as we take a virtual journey to the islands of Hawaii....
Upcoming Webinar
Who is Exoticca and bucket list destinationsFriday, October 2, 2026
2:00pm Eastern
Discover the world of Exoticca and see why extraordinary travel doesn’t have to come with an...
Upcoming Webinar
Social Media Made Simple for UTuesday, October 6, 2026
2:00pm Eastern
Social media doesn't have to be complicated. Join Millie Britt, our Digital Marketing Coordinator, for...
Upcoming Webinar
Journey to HawaiiWednesday, September 30, 2026
2:00pm Eastern
Join us on Wednesday, September 30th, 2026 as we take a virtual journey to the islands of Hawaii....
Upcoming Webinar
Who is Exoticca and bucket list destinationsFriday, October 2, 2026
2:00pm Eastern
Discover the world of Exoticca and see why extraordinary travel doesn’t have to come with an...
Upcoming Webinar
Social Media Made Simple for UTuesday, October 6, 2026
2:00pm Eastern
Social media doesn't have to be complicated. Join Millie Britt, our Digital Marketing Coordinator, for...