The Jamaica Tourist Board (JTB) partnered with redtag.ca earlier this month to commemorate the Canadian travel company’s 20th anniversary year with a special ‘Jammin’ in Jamaica’ celebration in Montego Bay.
On-air personalities from Toronto’s KiSS 92.5 FM’s The Roz & Mocha Show were joined by 20 Canadian contest winners and their guests for a weeklong trip hosted at the Grand Palladium Jamaica Resort & Spa with flights from Toronto to Montego Bay provided by Canada Jetlines.
Angella Bennett, Regional Director, Canada, JTB (centre) with KiSS 92.5 FM morning show hosts Roz Weston (left) and Mocha (right) at Grand Palladium Jamaica Resort in Montego Bay. (Photo Credit: Jamaica Tourist Board)
“We’re honoured that the redtag.ca team selected Jamaica as their destination of choice to kick off their 20th anniversary year,” says Angella Bennett, Regional Director, Canada, JTB. “It has been a long-time dream to bring The Roz & Mocha show to the island, and Jammin’ in Jamaica was a truly collaborative effort that gave the radio station team and their contest winners a chance to soak up the island’s sunny shores and vibrant spirit.”
The trip took place from February 10 to 16 and included on-location radio broadcasts and an intimate Valentine’s Day stage show featuring a performance by Canadian music icon, Jully Black, followed by a set from two-time Stylus Canadian Radio Mix Show DJ of the Year award winner, DJ Clymaxxx.
Canada’s Queen of R&B Soul Jully Black explores Negril with the Jamaica Tourist Board. (Photo Credit: Jamaica Tourist Board)
Black, Canada’s Queen of R&B Soul, also had an opportunity to explore the island and get a taste for Jamaica’s authentic culture during a special excursion to Negril, sharing her adventures with her 225,000 Instagram followers along the way.
“Jamaica holds my heart in its rhythm, a perfect harmony of my Canadian roots and Jamaican blood. My inaugural headlining concert felt like a homecoming, celebrating the cultural fusion within me,” said Black. “Thanks to the JTB, I was able to explore the island organically, giving me a taste of what it will feel like as a resident, which has deepened my connection, making every corner a cherished memory.”
"Jammin' in Jamaica epitomized a momentous milestone for redtag.ca as we kicked off our 20th anniversary celebration in vibrant Jamaica,” said Nathalie Tanious, President & CEO at H.I.S.-Red Label Vacations Inc., parent company of redtag.ca.
“This event not only showcased our commitment to delivering unparalleled travel experiences for Canadians but also emphasized Jamaica's allure as an incredible destination that captivates the hearts of our travellers with its rich culture, stunning landscapes, and warm hospitality. We're grateful to all the partners involved in this wonderful event and would like to extend a special thanks to the Jamaica Tourist Board for their invaluable collaboration in bringing this vision to life."
Angella Bennett, Regional Director, Canada, JTB (centre) with DJ Clymaxxx (left) and Sam Youssef, Senior Vice President, Marketing & Partnerships, H.I.S.-Red Label Vacations Inc., parent company of redtag.ca (right). (Photo Credit: Jamaica Tourist Board)
"The vibe certainly came alive in Jamaica, all thanks to our incredible partners and the 40 amazing Canadians who joined us," says Sam Youssef, SVP of Marketing and Partnerships at H.I.S.-Red Label Vacations Inc.
"Every moment, from the lush tropical surroundings and impeccable hospitality at the beautiful Grand Palladium Resort & Spa, to the non-stop laughter during the live recording of the Roz & Mocha Show, to the infectious energy of Jully Black, and celebrating Valentine's Day with a night of dancing to DJ Clymaxxx, was brimming with magic. As we mark the remarkable milestone of 20 years of excellence at redtag.ca we're thrilled to unveil an exciting lineup of anniversary events. From exclusive travel deals to unforgettable giveaways, we invite you to stay tuned for more exciting events coming up soon."
Topics From This Article to Explore
