ACTA Partners with The Canadian Diversity Initiative

Image: ACTA logo (ACTA logo)
Image: ACTA logo (ACTA logo)
TravelPulse Staff
by TravelPulse Staff
Last updated: 7:12 AM ET, Tue February 1, 2022

The Association of Canadian Travel Agencies (ACTA) is continuing its commitment to Diversity and Inclusion within ACTA and the travel industry through education. After an extensive search for the best partner, ACTA has entered into an agreement with The Canadian Diversity Initiative.

"We are pleased to launch this initiative in conjunction with Black History month. We recognize the importance of diversity and inclusion at ACTA and in the travel industry and we believe making these courses available to our members is an important step forward," said Wendy Paradis, ACTA president. "Education is a key pillar within ACTA and the addition of these courses will help expand awareness and action within our industry."

As part of its partnership with The Canadian Diversity Initiative, ACTA will be offering savings of up to 30% on diversity and inclusion courses to ACTA members.

Last fall at the ACTA 2021 Canadian Travel Industry Summit, attendees saw presentations from Dahabo Ahmed-Omer, Executive Director of the BlackNorth Initiative and Tammy Webster, Indigenous Education and Equity Consultant with Kitigan Zibi Algonquin First Nation.

"Since the Summit, ACTA's focus has been to bring training on diversity and inclusion to the Canadian travel industry," said Paradis. "We believe this partnership is an important step to reaching that goal."

The Canadian Diversity Initiative offers made in Canada diversity and inclusion online training, including:

- Unconscious Bias - in English, and French available in February 2022

- Respect and Inclusion in the Workplace - in English, and French available in February 2022

- LGBTQ2+ Diversity and Inclusion Training for Workplaces - in English

- Canadian Indigenous Culture Training: The Truth & Reconciliation Edition - in English

These courses are used by companies, non-profits, government agencies and educational institutions across Canada. The online courses are reviewed and updated regularly to ensure that content is accurate and the learning experience is user-friendly, engaging, and practical. To get started, simply go to https://www.acta.ca/education

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ACTA signs BlackNorth Initiative Pledge

ACTA is also pleased to announce the signing of the BlackNorth Initiative Pledge. The BlackNorth Initiative Pledge has been signed by many company CEOs and demonstrates ACTA's commitment to addressing the needs of its diverse employees and increasing equity for all, including, but not limited to, Black, Asian, and other racialized communities in Canada, Indigenous peoples, members of the LGBTQ2+ community, persons with disabilities, and women. Click here to view, ACTA's BlackNorth Initiative Pledge.

ACTA forms Diversity & Inclusion Committee

As part of the BlackNorth Initiative Pledge and a testament to our commitment, ACTA has also created a new ACTA Board of Directors Diversity and Inclusion Committee to ensure that ACTA, as an organization and a leader in the Canadian travel industry, is meeting its goals toward ending anti-Black systemic racism and creating opportunities for under-represented groups. Along with training, the ACTA Board Committee looks forward to collaborating with the BlackNorth Initiative, community groups and key stakeholders in the Canadian travel industry.

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