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Businesses across Canada will soon have another way to offer travel-related rewards to customers and employees through a new partnership between Tillo and Flight Centre Canada.The agreement will see Flight Centre Canada gift cards added to Tillo's rewards and incentives platform, allowing businesses to include them in employee recognition programs, consumer promotions, loyalty initiatives, cashback offers and gift card marketplaces.The gift cards will be available through Tillo's API-based platform, which connects businesses to a global network of brands. Under the agreement, Tillo will also become Flight Centre Canada's preferred resale partner.
"We're excited to welcome Flight Centre Canada to the Tillo network. Travel is a category that consistently drives engagement, and Flight Centre is a brand that consumers know and trust. This partnership gives our partners across Canada even more choice when building reward and incentive," said Katie Cannon, Chief Brand Partnerships Officer at Tillo.According to Tillo, demand continues to grow for flexible digital rewards across loyalty, incentive, promotional and employee engagement programs in North America."Travel continues to be one of the most meaningful and emotionally resonant reward categories for consumers," said Anita Emilio, Executive Vice President at Flight Centre Canada."Our recent YouGov research found that 82 per cent of Canadians view vacations as a health and wellbeing essential rather than a luxury, and this partnership with Tillo helps make those experiences more accessible through loyalty and incentive programs."
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