WestJet Names Alexis von Hoensbroech As CEO

Image: Former Austrian Airlines CEO Alexis von Hoensbroech will join WestJet as its new CEO in 2022. (WestJet)
Image: Former Austrian Airlines CEO Alexis von Hoensbroech will join WestJet as its new CEO in 2022. (WestJet)
Bruce Parkinson
by Bruce Parkinson
Last updated: 12:15 AM ET, Sat December 18, 2021

The WestJet Group has announced that former Austrian Airlines CEO Alexis von Hoensbroech will be appointed Chief Executive Officer.

The official start date for von Hoensbroech is subject to the timing of a successful immigration process, which is expected to be completed before the end of the first quarter of 2022.

The airline says Harry Taylor, interim CEO, will continue in the role until that time and then resume his position as EVP Finance and Chief Financial Officer.

Prior to accepting this role, von Hoensbroech was CEO of Austrian Airlines, starting in 2018, where he has been leading the airline through the COVID-19 crisis.

"It gives me great pleasure, following our global search, to welcome Alexis to the WestJet Group as CEO," said Chris Burley, Chairman of WestJet's board of directors.

"Alexis understands WestJet's low-cost roots and the importance of cost competitiveness in our vision for the future. While at Austrian Airlines, Alexis refocused the airline on its core business, lowering its cost base to address rising competition from ultra-low-cost carriers. Alexis' direct aviation operating experience builds on a career of airline consulting and research work."

Alexis von Hoensbroech said, "I am really excited to be joining the WestJet team. WestJet is a remarkable success story, bringing affordable air travel to millions of Canadians. I am very much looking forward to working with the management team, the Board and all WestJetters and Swoopsters to write the next chapter of this success story, as the airline emerges from the pandemic."

After obtaining a doctorate in physics, von Hoensbroech spent his early career at the management consultancy company, The Boston Consulting Group, in Munich and Tokyo, with clients primarily from the aviation industry.

He joined the Lufthansa Group in 2005, responsible for the strategy of Lufthansa and its subsidiaries.

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