Steve Cole from Nexion Travel Group Canada Named Top Performer for Celebrity

Image: Celebrity Silhouette. (photo via Celebrity Cruises Media)
Image: Celebrity Silhouette. (photo via Celebrity Cruises Media)
Jen Mallia
by Jen Mallia
Last updated: 10:35 AM ET, Mon November 17, 2025

Nexion Travel Group  — Canada was pleased to see one of their own recognized as a top performer for Celebrity Cruises. Steve Cole, from Steve & Co in London, ON was able to celebrate the award aboard the cruise line’s inaugural Canadian Top Performers Cruise, held aboard the Celebrity Silhouette.

Steve Cole
Steve Cole was recognized as a Celebrity Cruise Top Performer (Photo Credit: supplied)

“Steve’s recognition as a Canadian Top Performer for Celebrity Cruises is a tribute to his hard work and expertise in planning amazing journeys for his clients,” said Jackie Friedman, President of Nexion Travel Group, North America’s premier host agency. “As our survey indicates, cruises are a major part of the business for our travel advisor members in the United States and Canada, and we are committed to providing them with the tools they need to be successful, especially in selling cruises.” 

The cruise was a six-night affair in the Western Caribbean, with fun-filled excursions at ports of call and valuable business development sessions held on sea days. The itinerary also included private cocktail receptions, recognition events, World Series watch parties, and even a Halloween costume party. Highlights included galley and backstage tours, as well as interactions with senior officers throughout the week, in a bid to ensure participants feel truly celebrated and valued. 

Cruises continue to be a hot commodity in the travel world. A recent Nexion survey of 218 U.S. and Canadian advisors backs that up. The survey found that 71 percent of the surveyed advisors report cruises are the most common type of trip that clients ask them to book, making it the clear leader over other categories. 

Related: Nexion Travel Group Honours Three Canadians at 2025 Awards



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Jen Mallia

Jen Mallia

Senior Editor

Jen Mallia is an Edmonton-based writer, editor, and Oxford comma apologist. She is a former senior editor of the CAA/AMA Insider magazines and has written for a host of publications, including The Globe and Mail. National Post, The Guardian, Today's Parent, and InStyle. 

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