Globus is introducing a new feature on nearly 80% of its itineraries across Europe and North America: "Globus Choice Excursions," turning a traditional tour day into a "choose-your-own adventure experience."
“Globus Choice Excursions are a bold new chapter in guided travel,” said Steve Born, chief marketing officer for the Globus family of brands.
“Research is pointing to flexibility to choose from included excursions as a major driver for the next generation of tour travellers. By giving guests more freedom and personalization than ever – we’re inviting more travellers to discover the benefits of touring – from ease and VIP access to ‘wow’ moments on tap.”
Examples of Choice Excursions include a Douro River cruise or Porto tasting at Sandeman Cellars, an aperitivo stroll in Florence or a Taste of Tuscany food tour, a Golden Gate bike ride or Little Italy tasting tour in San Francisco, and a Unicum tasting in Budapest or thermal spa soak at Széchenyi Baths.
The personalization extends beyond daily excursions. Globus also offers multiple touring styles, including Classic tours, Small Group Discovery tours, Independent City Stays, and Undiscovered itineraries, to suit different traveller preferences.
“With Globus, travellers can choose their experience – without the stress of planning,” Born added. “It’s guided travel that flexes around our guests.”
For more information, visit www.globusjourneys.ca. Travel advisors can access further details through the Travel Advisor Portal.
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