by Jen Mallia
Last updated: 10:35 AM ET, Thu April 2, 2026
As Trafalgar rolls out its river cruise offerings for 2026, the tour company is inviting Canadian travel advisors to come aboard and experience a trip for themselves at a steeply discounted rate.
“Travel advisors rely on the credibility of their recommendations, and firsthand experience is key to selling with confidence,” said Whitney Ramirez, SVP Sales, TTC Tour Brands. “This special rate is an investment in their success, giving advisors greater access to our product and empowering them to convert that experience into stronger sales and future bookings.”
Selected itineraries are on offer for eligible advisors at 60 percent off the regular rates. Participation requires completion of Trafalgar’s Masterclass eLearning program, ensuring advisors are fully prepared to represent and sell the product.
You can book up to two cabins on one of two European itineraries.
Eligible European river cruises include:
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Best of the Rhine and Amsterdam: This 8-day journey from Basel to Amsterdam includes highlights like Strasbourg’s historic old town and the iconic Cologne Cathedral. Along the way, guests are welcomed to the Bohrer family’s farm for a ‘Be My Guest’ lunch rooted in generations of fresh, local cultivation, and gain insight into traditional vinegar-making during a MAKE TRAVEL MATTER® Experience at Weinessiggut Doktorenhof.
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Best of the Danube: Sailing from Budapest to Passau, this 8-day sailing includes visits to Bratislava, Vienna, and Linz, allowing guests to deeply explore the region’s grand architecture and storied history. Guests can enjoy an exclusive ‘Be My Guest’ dining experience at Austria’s oldest winery, Weingut Nikolaihof, hosted by the Saahs family, and explore Bratislava’s Cold War history through the ‘Life Beyond the Iron Curtain’ MAKE TRAVEL MATTER® Experience.
The offer is valid on new bookings only, applies to select departures, and is capacity-controlled. Canadian advisors interested in securing a preferred sailing must contact Partner Services at [email protected] with their selected itinerary, departure date, and confirmation of completed training requirements. Rates are available through December 31, 2026.
Advisors can visit the TTC Travel Agent Portal for full details. For more information about Trafalgar’s river cruise itineraries, visit: https://www.trafalgar.com/en-ca/river-cruises.
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