“New Chapter” For AmaWaterways As Global Investment Firm Takes Stake

Image: Rudi Schreiner and Kristin Karst, co-founders of AmaWaterways, at a 2017 ship christening. (Photo by Theresa Norton)
Image: Rudi Schreiner and Kristin Karst, co-founders of AmaWaterways, at a 2017 ship christening. (Photo by Theresa Norton)
Bruce Parkinson
by Bruce Parkinson
Last updated: 12:30 PM ET, Tue March 5, 2024

Global investment firm L Catterton has acquired a “significant stake” in luxury river cruise line AmaWaterways, from a consortium of investors led by Certares.  L Catterton joins founders Rudi Schreiner, Kristin Karst, and the Murphy family, all of whom will continue to have meaningful ownership in the company.

Founded in 2002, AmaWaterways employs its fleet of innovative river ships to offer itineraries exploring the world's most iconic rivers in Europe, Asia, Africa and soon South America.

 "This is an exciting new chapter for AmaWaterways," said Schreiner, co-founder and CEO. "L Catterton brings unique insight into today's customers, as well as exciting ideas on how we can work together to capitalize on a number of growth opportunities across our business. They share our passion for innovation and an unwavering commitment to creating unparalleled guest experiences. We look forward to working with them to continuously expand and enhance our river cruise portfolio for our customers."

Marc Magliacano, co-Managing Partner of L Catterton's Flagship Fund, says AmaWaterways’ product is right for the times.

AmaWaterways

New investment is leading AmaWaterways into a "new chapter." (Photo Credit: AmaWaterways)

"As consumers' desire for unforgettable luxury travel experiences continues to grow, we understand the importance of creating highly curated and memorable opportunities for guests to see the world. We look forward to leveraging our global network and deep expertise across travel to identify new growth opportunities and thoughtful expansion initiatives, while empowering the innovative and pioneering spirit that has driven AmaWaterways' success over the last two decades."

Jennifer Reid, Partner in L Catterton's Flagship Fund, adds: "The company continues to delight both guests and their cherished travel advisor partners, driven by its commitment to delivering first-of-its-kind ships, high-quality dining, wellness offerings, and exciting excursions to create an unmatched immersive experience.

"Rudi and Kristin are true visionaries. Along with their passionate and committed team, they continue to set the industry standard for personalized customer service and innovation. We couldn't be more excited about this partnership; together we will continue to provide a distinct, luxury travel experience in many of the most sought-after destinations across the world."

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