Azamara
Cruises has unveiled the next evolution of its destination-focused immersion
program.
The ‘Discover What the Locals Know’ program redefines how
guests experience each port of call, living it as a local rather than merely
visiting the destination.
Dondra Ritzenthaler, CEO of Azamara Cruises, said in a
statement, "Travel expectations are evolving, with a growing desire for
genuine, immersive experiences that go beyond the typical tourist view. Today's
travelers want to connect more deeply by sharing meals where locals gather,
celebrating regional traditions, and exploring everyday life with a fresh
perspective.”
She added, “That's what 'Discover What the Locals Know'
offers: a reimagined approach to cruise
travel that brings guests closer to the heart of each destination. Whether
it's walking the quiet waterfront in Gythion, Greece, or visiting the hillside
village of Şirince, Turkey, these unscripted moments create lasting
impressions, and Azamara is proud to make them possible."
On cruises across Azamara's 2026-2027 Mediterranean program from
fall through spring, guests will gain unparalleled access to culturally rich
experiences to include intimate local-led small-group excursions, exclusive
entry to several European film festivals and artisan workshops, immersive
culinary journeys showcasing traditional cuisine, and privileged access to
iconic cities during off-peak hours.
With Azamara's signature late nights and overnights, guests
can explore at their own pace, take part in seasonal traditions, and experience
true cultural immersion as they wander through vibrant winter markets and
connect with local communities in authentic and unforgettable ways.
Highlights of the 'Discover What the Locals Know' cultural
experiences include:
- 7-Night Best of The Mediterranean Cruise includes Florence, Genoa and Marseille and one of Florence's historic cinemas
during Festival dei Popoli.
- 7-Night Best of the Mediterranean Cruise visits Saranda, Catania and Amalfi Coast celebrating composer Vincenzo
Bellini's birthday on November 3rd with a citywide musical tribute, Maratona
Belliniana.
- 9-Night Spain Intensive Cruise includes a
double overnight with stops in Valencia, Cartagena and Seville, joining the
locals at Seville's European Film Festival.
- 8-Night Italy Intensive Cruise travels to
Santa Margarita and visits Portofino, Florence and Porto Santo Stefano, following
locals as they harvest olives in the crisp autumn air, visiting a family-run
frantoio to taste the season's first pressings.
- 7-Night Christmas Cruise includes
Florence, Mahon and Palma to experience the Piazza del Duomo Market in the
heart of Florence, Italy.
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