Former BA CEO Alex Cruz Joins WestJet's Board Of Directors

Image: Former British Airways CEO Alex Cruz has joined the WestJet Board of Directors. (Alex Cruz, Westjet)
Image: Former British Airways CEO Alex Cruz has joined the WestJet Board of Directors. (Alex Cruz, Westjet)
Bruce Parkinson
by Bruce Parkinson
Last updated: 5:50 AM ET, Fri February 25, 2022

The WestJet Group has announced the recent appointment of Alex Cruz to its Board of Directors. The airline veteran's extensive experience includes his appointment in April of 2016 as the CEO and Chairman of British Airways.

"It is my pleasure to officially welcome Alex to the WestJet Group's Board at this moment in our history," said Chris Burley, Chairman of the WestJet Group's Board of Directors.

"Alex's impressive experience leading both full service and low-cost airlines make him an invaluable addition to our Board as the airline continues to improve its cost position to compete more vigorously with carriers of all sizes."

"This appointment will help strategically position the WestJet Group as it emerges from the pandemic serving an even greater number of guests looking forward to travelling once again," continued Burley.

Cruz began his professional career with American Airlines, where he held a variety of management roles, before founding his own aviation consulting company, where he led projects with airlines around the world.

He later founded and served as the CEO of Clickair, a low-cost airline which he quickly grew before merging into Vueling in July of 2009, creating Spain's second-largest airline with 163 destinations. Under Mr. Cruz's leadership, Vueling became one of Europe's most successful low-cost carriers.

"I am delighted to join the WestJet Group Board of Directors. Few carriers navigated the pandemic without issuing equity or debt, or accepting sector-specific government support. It speaks to WestJet's cost position and I look forward to helping deliver even more value for guests," Cruz said.

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