AC To Enhance N.A. Economy Offering With Free Drinks, Premium Snacks

Image: Air Canada is adding free premium snacks on all flights, and adding free alcoholic drinks on Canada/US flights through end of year. (Photo Credit: Air Canada)
Image: Air Canada is adding free premium snacks on all flights, and adding free alcoholic drinks on Canada/US flights through end of year. (Photo Credit: Air Canada)
Bruce Parkinson
by Bruce Parkinson
Last updated: 7:15 AM ET, Thu June 6, 2024

Starting today, Air Canada will offer premium complimentary snacks to all customers on all flights. The airline is also expanding its complimentary beer and wine offering to pax on flights within Canada and the U.S., alongside a selection of $5 spirits, through the end of this year.

The move follows in the wake of growing rival Porter Airline’s strategy of offering free premium snacks and alcoholic beverage to economy customers on all flights.

"We're thrilled to continue elevating the Economy travel experience in North America, and we're proud to spotlight Canadian brands with this thoughtfully curated lineup of complimentary snacks and beverages, in time for your summer travels," said Scott O'Leary, AC Vice President, Loyalty & Product.

"This builds on our recent industry-leading food and beverage upgrade to make travel better for all customers, including 100+ new rotating seasonal recipes."

Air Canada

Air Canada

Complimentary premium snacks are now offered to Economy customers on all Air Canada flights. Whether travelling in Canada or across the globe, all customers can enjoy free sweet or savoury bites, including two Canadian favourites: buttery herb and garlic pretzels from Alberta's family-owned and female-led TWIGZ, and Quebec-based Leclerc's Célébration Cookie.

As well, the airline will extend its its complimentary beer and wine offering to Economy customers flying within Canada and the U.S. just in time for summer, and through to the end of this year. This adds to the existing complimentary offering in all International Economy and Premium cabins.

Beer, wine and spirits will remain available for purchase from the Air Canada Bistro menu on Economy flights to and from the Caribbean and Mexico.

Customers will be able to choose from a curated selection of beers, French wines, and customer favourite spirits. Featured craft beers include Hop Valley and Creemore Springs Premium Lager, as well as Molson Canadian and Coors Light. Two French wines from Paul Mas include a robust red or a fresh, dry white.

For cocktail aficionados, $5 spirits on offer include Baileys Original Irish Cream, Canadian Club rye, Bacardi Superior rum, Bombay Sapphire gin, Smirnoff vodka, Tromba Tequila Blanco, or Campari. AC calls it “the largest bar offering of any airline in North America.”

Customers travelling on Air Canada this summer will also enjoy its recent food and beverage upgrade to make travel better, which includes 100+ new rotating seasonal recipes alongside new snacks and beverages.

The airline says its refreshed Bistro menu offers the most extensive selection of fresh buy-on-board options from any North American airline, and remains the only North American airline to offer hot, fresh kids' meals to purchase through its North American Bistro program.

Additional information on Air Canada's new drinks and premium snacks can be found here.

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