by Jen Mallia
Last updated: 8:40 AM ET, Wed June 3, 2026
As a working travel advisor, you are already familiar with the joys and challenges of the job and have an understanding of what kind of personality flourishes in the industry. KORE, the interactive travel education organization, has formalized that knowledge and developed an assessment tool to help potential travel advisors determine if the career is right for them.
The interactive online assessment, “Do You Have What It Takes to Be a Million-Dollar Travel Advisor?”, presents scenarios drawn from real-world challenges – ranging from flight disruptions and technology snafus to last-minute hotel complications. Participants select how they would respond to the situations. At the end of the 10 questions, the profiler reveals the person’s aptitude for an advisor career.
“The sky’s the limit for travel advisors today,” said Diana Hnatov, Director of Sales and Services for KORE. “There’s so much opportunity to create a satisfying, successful career – for those candidates with the right strengths. This tool gives aspiring advisors a better sense of whether the profession aligns with their instincts and skills.”
LinkedIn’s Jobs on the Rise 2026 report indicated that travel advisor is one of the fastest growing careers in North America. Demand is growing as well, as consumers recognize the benefit of having the help of a professional to navigate a complicated travel landscape.
The need to identify and encourage people who have what it takes to be a successful travel advisor is the aim of the tool.
“KORE’s mission is to recruit and train the next generation of advisors,” said Hnatov. “This assessment will spark the interest of prospects and set expectations about what it takes to be a success in this career.”
The Million-Dollar Advisor profiler joins a suite of features on KORE’s recently enhanced training platform.
The updated program now offers mobile access, as well as multimedia content with narration, subtitles, video and audio tools.
Take the Million-Dollar Advisor assessment now by visiting the KORE website at www.koretraveleducation.ca/profile-tool.
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