ACTA Applauds Protection of Agent Commissions

Image: Travel agent working at the computer. (photo via iStock / Getty Images Plus / Viktoriia Hnatiuk) (iStock / Getty Images Plus / Viktoriia Hnatiu)
Image: Travel agent working at the computer. (photo via iStock / Getty Images Plus / Viktoriia Hnatiuk) (iStock / Getty Images Plus / Viktoriia Hnatiu)
by Jim Byers
Last updated: 6:02 AM ET, Wed August 4, 2021

ACTA welcomes the recent announcements by several suppliers that they will protect agent's commissions on cancelled files, and pay commission at time of booking.

"This is exactly in line with ACTA's recommended Best Practices released last year," said Wendy Paradis, ACTA president. "The pandemic has illustrated the vulnerabilities for travel agencies and travel agents with regard to former policies on commission recall and commissions paid only when clients travel.

"Going forward, we hope to see all suppliers change their policies. Travel agents have been without revenue now for months despite taking bookings --this model cannot continue."

ACTA's Best Practices asks suppliers for the following:

1. Pay commission at the time of deposit and/or when the file is paid in full, regardless of travel date

2. Protect commission if the travel is rebooked, cancelled or refunded (and definitely if the supplier has retained partial payment)

3. Pay commission on any prepaid or pre-booked add-on's, upgrades and excursions etc.

Christine James, Vice President, Canada, TL Network had the following to say about suppliers protecting commissions: "Clearly it's been an extremely challenging year financially for all travel retailers over the past 16 months. Recognizing the overwhelming cash flow hurdles that travel advisors were faced with, it was a relief to see that the majority of suppliers stepped up to protect commissions on any existing bookings. At the very least, it removed the initial burden of advisors scrambling to deal with commission recalls for their clients that accepted the future travel credits."

Regarding the issue of paying commission at time of booking and/or final payment as well as paying commission on all aspects of the file-- where appropriate, James said: "TL Network has applauded our preferred suppliers that went beyond standard industry practices to pay commissions upfront on partial payments/deposits was well as at the time of final payment vs. waiting until travel was completed! This is a much-needed benefit to retailers to start seeing cash flow now versus months and even years down the road."

"The pandemic really put a spotlight on one of the critical issues affecting travel advisors specifically - protecting and paying commissions in a timely manner," said David Harris, CEO of Ensemble Travel Group. "While we know that all stakeholders in the travel eco-system were devastated by the COVID-19 pandemic, the recall of commissions hits small independent travel agencies and independent advisors the hardest as that revenue is needed to pay rent, employee wages and general operating expenses."

"The suppliers who have stepped up and demonstrated an understanding of how critical advisors are to the entire travel system and recognizing the need to pay commissions in a timely manner upon final payment of trip and protecting them against refunds has been a bright spot in an unimaginable year and I truly believe that those suppliers will be rewarded in the long term," Harris said.

"TRAVELSAVERS continues to advocate with suppliers for updated commission policies where commission is paid at deposit and/or at final payment, as well as commission protection," said Cathie Lewis-Hardy, VP, Strategic Partnerships, TRAVELSAVERS Inc. "We believe these changes are fair and reasonable and will greatly assist advisors with much needed monthly cash flow.

"It is important that preferred partners understand the value of a travel advisor's role in the sale of their products and services. And during the last 16 months, the multiple reselling of their products and services as products shifted and policies changed," Lewis-Hardy added. "We commend and thank those partners that have already made this change. As a result of these policy changes, we have seen a growth in future sales and a loyalty shift to these partners."

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Jim Byers

Senior Editorial Director

Jim Byers was travel editor for five years at the Toronto Star, which has the largest travel section in North America. He has...

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