TravelBrands' Golf Tournament Raises Record $300K

TravelBrands' 8th Annual Charity Golf Classic held Thursday afternoon at Eagles Nest Golf Club, raised a staggering $296,646 in support of the Labatt Family Health Centre at the Hospital for Sick Children.  So close to the hopeful goal of $300,000, a generous participant added to the amount to make it even.

The event, a beacon of solidarity for the travel industry, rallied unwavering support from 144 partners and industry colleagues and the donation "symbolizes hope for the heartbreaking battles that so many children and families are facing."

“Our Annual Charity Golf Classic is always an event we look forward to,” says Nathalie Tanious, President and CEO of TravelBrands. “As a proud SickKids Foundation donor, our collective efforts have now raised over $2 million for SickKids to help enhance and save countless lives in their cardiac department. I extend my heartfelt gratitude to our exceptional partners, dedicated colleagues, shining staff, and all our friends in the travel industry for coming together to make this possible.”

TravelPulse Canada spoke with Tanious just prior to tee-off, which can be viewed here.

Participants were blessed with wonderful weather throughout the day, enjoying a myriad of activities, including contests throughout the course, a delicious oyster bar, a relaxation station, the event’s pièce de résistance - the helicopter ball drop, and, back by popular demand, the mechanical bull.

The day reached its zenith with an exquisite dinner,  featuring both a silent and live auction, and an emotionally charged address by SickKids Alumni, Brianna Buckle, who received a heartfelt standing ovation.

Beyond the annual Charity Golf Classic, TravelBrands demonstrates its commitment to the SickKids Foundation through various charitable initiatives, including an employee 5-kilometre walk and SickKids Day, during which 1% of all sales are generously donated to the foundation.

For more details and to learn more about TravelBrands’ philanthropic efforts, please visit www.travelbrands.com/golf. 

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