TravelBrands celebrated a successful conclusion to their Toronto (April 9) and Montreal (April 10) agent appreciation events this week, with more than 1,000 agents and 91 suppliers in attendance. The events not only celebrated agents, but also launched the "Amazing Agent Race" which gives the top-selling agent during the month of April the opportunity to win the grand prize of 1
million Loyalty Rewards points.
Nathalie Tanious, PDG, Travelbrands
"We are ecstatic about the outcome of this year's Agent Appreciation Events and the launch of one of
our biggest agent incentives yet,” says Nathalie Tanious, President & CEO at TravelBrands. “Witnessing
the passion and dedication of every travel agent as they forged connections and interacted with our
team and partners was truly inspiring. We firmly believe in the indispensable role of travel agents, and
these events provide us with the opportunity to express our gratitude and pave the way for their future
success."
TravelBrands delved into their latest technological and service advancements, including GiGi to the crowd.
TravelBrands also delved into their latest technological and service advancements,
showcasing GiGi with an entire room dedicated to the all-new air reservations system, the Air/Sea
Protection Program, We've Got Your Back 24/7 service, and a host of new offerings, including an
enhanced lineup of electric vehicles and vacation rentals. This highlights TravelBrands' ongoing
commitment to innovation in both technology and quality service.
That's something TravelBrands President and CEO Nathalie Tanious emphasized to TravelPulse Quebec in an interview ahead of the events.
"We put a lot of emphasis on technology; we always wonder how we can incorporate the latest technologies into ours, for example chat bot, data analytics, AI," said Tanious.
"When we talk about technology, we can book everything ourselves, but we have to say to ourselves, especially when we have more complex itineraries, that we need the human touch; we need that knowledge of the travel professional helping their clients."
TravelBrands team in Toronto April 9.
Overall, the events’ programming equipped agents with the essential knowledge and resources to excel in today's dynamic travel industry.
The Amazing Agent Race,
offering the #1 top-selling agent during the month of April, the opportunity to win the grand prize of 1
million Loyalty Rewards points. In addition to the grand prize, the second-place winner will secure
roundtrip airfare with Air Canada, while the third-place winner will receive a $500 future travel voucher.
The Amazing Agent Race winners will be officially announced on May 1, 2024, in celebration of Travel
Agent Day. This initiative underscores TravelBrands' dedication to empowering travel agents and
providing them with the platform to excel and enjoy incredible rewards.
Plans are already underway for next year's Agent Appreciation Events, with the aim of
building upon this year's success and continuing to provide agents with ongoing opportunities for
growth and development, fuelling their passion for travel.
Said Tanious, "To our valued travel agents and supplier partners: Your support is the backbone of our success. Thank you for everything!”
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