New Ownership Model for Choice Hotels Opens Doors in Canada

Choice Hotels International has bought out the shares of Choice Hotels Canada that were held by InnVest Hotels. The roughly $112 million deal will result in a move from the current master franchising framework to a direct franchise model.

It’s part of Choice Hotels’ strategy to accelerate its brands’ growth outside of the U.S. In Canada, Choice Hotel brands include Radisson, Comfort, Quality Inn and more. "By consolidating operations in Canada and expanding Choice Hotels Canada's owner success system from the current eight hotel brands to our full portfolio of 22 brands, we are opening doors to remarkable opportunities for our franchisees and guests, while paving the way for accelerated growth across Canada,” says Choice Hotels International president and CEO Patrick Pacious.

Choice Hotels' Canadian portfolio has 350 hotels and 30,000 rooms nationwide, with an additional 2,500 rooms in the pipeline. The new rooms will be introduced under a number of brands, including the inaugural Cambria Hotel, expansion with four Radisson hotels, and more than 20 new Quality, Comfort, and Ascend Collection hotels.

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