Hyatt Reports Double-Digit Growth, Highlights ‘Time Rich’ Campaign in Toronto

Hyatt Hotels Corporation reported double-digit growth across its portfolio this year, underscoring the continued strength of its all-inclusive segment and the growing appeal of its “Time Rich” campaign.

At a recent media lunch hosted by Carolina Bellina, business development director for Hyatt Inclusive Collection, at Roses Social in Hotel X Toronto, Bellina shared insights from Hyatt’s Time Rich Report — a national study exploring how travellers are rethinking their most valuable resource: time.

Conducted in partnership with Wakefield Research, the September 2025 report found that 82% of those surveyed feel they aren’t getting enough time with the people who matter most, while 62% consider travel to be quality time.

 

Hyatt Inclusive Collection has partnered with wellness expert Deepak Chopra, M.D. to create “Mindful Moments.”  (Photo Credit: Hyatt)

“The findings reaffirm what we’ve long seen across our all-inclusive resorts,” said Bellina. “Travellers are craving meaningful connection — whether that’s family time without distractions, rekindling romance, or solo trips to recharge. The Inclusive Collection is designed to give guests that sense of presence.”

Three Emerging Travel Trends

Hyatt’s Time Rich Report identified three key themes driving travel decisions heading into 2026:

• Family First, Devices Second: Parents are stretched thin, spending nearly as much time on devices as with their children. Eighty-six percent say they’re lacking quality family time — and if money were no object, 42% would choose a dream trip with their family to reconnect.
• Reclaiming Romance: Thirty-one percent of couples say they don’t get enough time together, but 84% report that travelling as a couple strengthens their relationship long after returning home.
• The New Self-Care: With loneliness on the rise, 55% of respondents say they often feel isolated — yet half say even planning a trip lifts their mood. One in four would travel solo or with friends to reset and find meaning.

‘Time Here Is Worth More’

Building on those insights, Hyatt launched the “Time Here Is Worth More” campaign — part of a broader strategy to help guests reclaim time through stress-free planning, meaningful activities, and immersive resort experiences.

Ana Tomicevic, Vice President and Global Brand Leader for Hyatt’s Inclusive Collection, said the initiative “is about much more than getting away — it’s about arriving at powerful moments and shared experiences.”

To deepen the campaign’s wellness focus, Hyatt also announced a collaboration with Dr. Deepak Chopra, a member of Hyatt’s new Wellbeing Collective Advisory Board. 

Through his DeepakChopra.ai platform, Hyatt guests can access “Mindful Moments,” a series of digital tools and guided reflections designed to help travellers feel grounded during their stay.

 

Reclaiming Romance – Rediscovering connection on trips (Photo Credit: Hyatt)

“Time is more than just a measure; it reflects what we value,” said Chopra. “Through this collaboration, we’re helping travellers be more intentional and leave with practices that last long after vacation ends.”

Inclusive Growth and Expanding Reach

Hyatt’s Inclusive Collection — which now spans more than 140 resorts across Mexico, the Caribbean, Central America, and Europe — has become one of the company’s fastest-growing segments. Bellina noted that Canada remains a source market, with strong interest in brands such as Secrets, Dreams, and Hyatt Ziva/Zilara.

“Our growth isn’t just in numbers,” said Bellina. “It’s in the way we’re connecting with travellers — making sure every moment counts.”

 

For more on Hyatt’s Inclusive Collection and the Time Rich Report, visit HyattInclusive.com

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