Travel Leaders Network held their annual news conference in Toronto Wednesday and announcing its membership grew in Canada
at a record pace during 2023: the travel industry’s leading consortium welcomed 42 new
agencies, representing over CAD$28 million in preferred supplier sales.
“Travel advisors are undergoing a renaissance and are seeking out new partnerships for
their businesses,” said Roger E. Block, President of Travel Leaders Network. “We can offer
advisors of all sizes and specialties access to amazing lead generation programs,
marketing opportunities, technology and more. Not only am I excited for these agencies
to take advantage of our offerings, but I am also looking forward to the fresh ideas and
energy they will bring to TLN.”
Travel Leaders Network is also offering its members (including these new agencies) a
record number of leads from Agent Profiler, their award-winning lead generation solution.
In 2023, TLN delivered over 250,000 leads to their members in North America. TravelPulse Canada has profiled these offerings in more depth in our recent series "Belong, Inspire and Grow with TLN" but here are the new tools agents have access to in addition to Agent Profiler:
- Leaders Alliances for proven experts in luxury travel, romance travel, technology
and host agencies
- Award-winning education, such as Specialist Certifications and supplier-driven
webinars
- The annual international conference EDGE
- Technology solutions like the new Toby A.I. Marketing Tool
- Corporate travel programs
- Cruise programs like cruise block space, Distinctive Voyages and the Culinary Collection
- Marketing programs to retain existing customers
- Numerous publications branded with the advisor’s contact information
TLN also announced that their Leaders Alliances, exclusive communities for top-producing members in various niches, ended 2023 with over 500 total members participating. The current four are Luxury Leaders Alliance, Honeymoon & Destination Wedding Leaders Alliance, Independent Advisor Networks Leaders Alliance and its newest Technology Leaders Alliance.
More Leaders Alliances are being planned and will be announced in due time.
“Leaders Alliances are an excellent way to bring our experts together,” said Roger E. Block, President
of Travel Leaders Network. “Members can enjoy the advantages and benefits of being part of a large
travel agency network while also experiencing the close-knit atmosphere of a small community through
our Alliances. And because they are exclusive and not open to everyone, being a part of a Leaders
Alliance holds significant value. It truly showcases your expertise to the industry."
Travel Leaders Network has also released its Culinary Collection Planner
for 2024. The Planner is a professionally designed publication for premium and luxury cruise-selling
travel advisors and their clients. It highlights not only the sailings and cruise lines participating in the
Culinary Collection but also behind-the-scenes features of culinary excellence at sea.
The Culinary Collection Planner offers a complete overview of 2024 across all sailings offered.
“The number of new agencies who have sought out TLN shows that our future is bright,”
Block said. “Our programs and services are vast, but our size doesn’t make us inflexible.
On the contrary, travel agencies join us because we give them what they need to make
their business more profitable—in whatever way works best for them. And all signs point
to 2024 being just as successful of a year as 2023.”
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