by Lacey Pfalz
Last updated: 10:55 AM ET, Tue May 20, 2025
Enterprise is launching the first-ever global marketing campaign, called “Here For It,” launching across the globe this summer and showcasing real Enterprise team members from across the globe.
The United States campaign launches this week, with the United Kingdom following in June. The campaign will offer English, French, French Canadian, German and Spanish-language TV, online video, digital, social and audio marketing.
“Here For It” showcases Enterprise’s reliability, problem-solving and customer service as a nearly 70-year-old company. Team members from Germany, Spain and the U.K. are featured in the ad.
"Long recognized as a global leader in car rental, 'Here For It' demonstrates how our extensive neighborhood network, airport locations and wide range of mobility lines create new opportunities for us to serve our customers,” said Kyle Sanborn, vice president of global brand strategy and marketing activation at Enterprise Mobility.
"The Enterprise commitment to customer service excellence takes center stage in this campaign, demonstrating how our team members go the extra mile to tailor solutions that meet the ever-growing needs of leisure, commercial and replacement customers."
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