by Jen Mallia
Last updated: 3:35 PM ET, Mon May 5, 2025
Air Canada Vacations (ACV) continues to splash out as it celebrates its 50th anniversary. The latest in a year that has so far included a new Travellers’ Picks awards and a slew of prizing in tandem with travel advisor appreciation month, the company has unveiled a brand new promotion to recognize its important advisor and agency partners.
For travel advisors, ACV is implementing an ambassador program. Fifty top advisors will be selected to serve as ambassadors. The exclusive group will receive invitations to events, special incentives, and curated gifts, each thoughtfully chosen to reflect their loyalty and impact.
"We wanted to do something unforgettable to mark our 50th anniversary, not just for our customers, but for the incredible agents and agencies who have helped build Air Canada Vacations into what it is today," said Erminia Gallina, Director of Sales at Air Canada Vacations. "The Top 50 Ambassador Program is about rewarding excellence, building community, and setting the stage for another 50 years of shared success."
Air Canada Vacations Agency Awards
Agencies will also be part of the celebratory largesse, with an awards initiative designed to recognize and reward the exceptional performance and dedication of partner agencies across the country.
"These awards reflect our ongoing commitment to fostering meaningful partnerships and celebrating those who drive the growth of our diverse product portfolio,” said Gallina. “With more travel options than ever before, we remain focused on inclusivity, excellence, and innovation. By recognizing top performance in areas like diversity and growth, we're not just honouring the past but also shaping the future."
Agencies will be honoured for outstanding work in the following categories:
- Top Agency Growth
- Top ACV@Home Growth
- Top Partner of the Year / Most Supportive Partner
- Best Diverse Partner
- Top Groups Support
Air Canada Vacations invites its travel partners to stay tuned for more information on nomination criteria, event details, and how to qualify for this year's exciting new recognition programs.
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