American Express Global Business Travel Introduces AI Enhancements

Image: AMEX GBT is enhancing its AI capabilities (Photo Credit: AMEX GBT)
Image: AMEX GBT is enhancing its AI capabilities (Photo Credit: AMEX GBT)
Jen Mallia
by Jen Mallia
Last updated: 11:25 AM ET, Mon June 2, 2025

American Express Global Business Travel (AMEX GBT) is enhancing its virtual agent offering on its Egencia platform.

John Sturino, Senior Vice President of Travel Products and Engineering at Amex GBT, said: "Amex GBT has been using Al for years to enhance the customer experience. We will continue to focus on using the most advanced technologies to create the most seamless experiences for travelers, arrangers or travel managers. Al gives us the opportunity to empower our customers with smarter, more intuitive ways to manage their travel preferences." 

Trained on data from the help centre, the virtual agent is designed to provide “on-demand support through more intuitive interactions with a virtual agent that understands and responds to complex requests more naturally,” according to AMEX GBT.

Related: Study: Canadian Businesses Embrace AI in Travel, But Trust Lags

It can handle inquiries in ten different languages including English, French, Spanish and German. Questions it can answer include "how do I reset my password?" or "how do I add my frequent flyer number to my account?" Ideally, this means that it would free human consultants to do more creative or in-depth work. AMEX GBT reports that, during its testing phase in November of 2024, nearly a third of customers were able to find the answers they needed without having to wait and speak to a live consultant. 

The company has also developed enhanced AI capabilities of its analytics and reporting dashboard using Natural Language Queries (NLQ). That means Egencia users will be able to ask questions in plain-language, for example: “"What is the quarterly spend for the last three quarters?" 

The feature allows more than one data metric per question, such as "What is spend, transaction count, average ticket price (ATP) for air in the city of Paris 2024?" It is currently in beta with plans to fully release it in 2026.

Please visit amexglobalbusinesstravel.com  for more information. 

Topics From This Article to Explore

Featured Video

Jen Mallia

Jen Mallia

Senior Editor

Jen Mallia is an Edmonton-based writer, editor, and Oxford comma apologist. She is a former senior editor of the CAA/AMA Insider magazines and has written for a host of publications, including The Globe and Mail. National Post, The Guardian, Today's Parent, and InStyle. 

Get To Know Us Better

Advertise with UsTravelPulse Canada has been voted #1 by Travel Advisors in Canada year after year.. Let us help you connect with them.
Follow us on Social MediaDaily updates on Travel industry news and events across our social media channels stay current follow along!
Advertise with UsTravelPulse Canada has been voted #1 by Travel Advisors in Canada year after year.. Let us help you connect with them.
Follow us on Social MediaDaily updates on Travel industry news and events across our social media channels stay current follow along!

Become A Travel Expert

Upcoming Webinar
Martinique: a taste of France in the CaribbeanMonday, June 8, 2026
2:00pm Eastern
Discover Martinique, where French art de vivre meets the Caribbean. Exceptional gastronomy and...
Upcoming Webinar
Asia Travel That SellsWednesday, July 29, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for an in depth webinar on Asia travel. Explore...
Watch Now!
May Israel Ministry of Tourism WebinarThursday, May 28, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!
Upcoming Webinar
Martinique: a taste of France in the CaribbeanMonday, June 8, 2026
2:00pm Eastern
Discover Martinique, where French art de vivre meets the Caribbean. Exceptional gastronomy and...
Upcoming Webinar
Asia Travel That SellsWednesday, July 29, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for an in depth webinar on Asia travel. Explore...
Watch Now!
May Israel Ministry of Tourism WebinarThursday, May 28, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!