Jeff Carpenter Returns to TravelBrands as Strategic Account Manager

Jen Mallia
by Jen Mallia
Last updated: 1:05 PM ET, Mon February 10, 2025
Jeff Carpenter

TravelBrands welcomes back Jeff Carpenter (Photo Credit: TravelBrands)

TravelBrands is pleased to welcome Jeff Carpenter back as Strategic Account Manager. The newly created position will serve to enhance TravelBrands positioning with Canadian retail partners and to help support home-based consortium accounts. 

Carpenter worked previously with TravelBrands as the Business Development Manager for Western Canada, and brings a wealth of experience from prior roles in the travel industry.  In this role, he will work closely with select TravelBrands’ retail partners to provide tailored solutions, identify growth opportunities, and ensure they receive the highest level of support “We’re excited to welcome Jeff back to the TravelBrands family," says Bruce Lidberg, Director of Sales at TravelBrands. "Having worked alongside Jeff for many years, I have seen firsthand his dedication, strategic mindset, and ability to build lasting relationships. His return to TravelBrands in this key role underscores our commitment to providing top-tier support and solutions to our valued retail partners."

For further information or to discuss new opportunities, you are invited to contact Jeff Carpenter directly at [email protected].



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Jen Mallia

Jen Mallia

Senior Editor

Jen Mallia is an Edmonton-based writer, editor, and Oxford comma apologist. She is a former senior editor of the CAA/AMA Insider magazines and has written for a host of publications, including The Globe and Mail. National Post, The Guardian, Today's Parent, and InStyle. 

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