Dominicana Smiles at You

The Dominican Republic has launched a new tourism campaign, highlighting the “warmth, authenticity and lively spirit of the Dominican people.” The campaign invites travellers from around the world to discover why the Dominican Republic is a desirable destination — and a feeling.

 

 

Unveiled at a gala event in Miami last week, the “Dominicana Smiles at You” campaign celebrates the country’s “contagious joy, world-class hospitality and rich cultural experiences,” while also emphasizing the sense of safety, trust and high-quality experiences for travellers to the country.

“Hospitality is our greatest pride - it’s what makes us unique and what allows us to win the hearts of every visitor who steps foot on our soil,” said David Collado, Minister of Tourism of the Dominican Republic. “With this campaign, we reaffirm our commitment to positioning the Dominican Republic as a leading destination for travellers across North America, Latin America and Europe.”

Related: Dominican Republic Welcomes its 11th Million Visitor

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