Qantas Appoints Ash Howell as New VP for Americas

Image: PHOTO: Qantas Airbus 380 passenger jet over Sydney Harbor. (Photo courtesy of Qantas Airways)
Image: PHOTO: Qantas Airbus 380 passenger jet over Sydney Harbor. (Photo courtesy of Qantas Airways)
Bert Archer
by Bert Archer
Last updated: 10:20 AM ET, Thu April 10, 2025

Qantas has appointed Ash Howell as Executive Vice President, Americas. Based in Los Angeles, he will be responsible for the airline's commercial and operational activities across the continent, including the United States, Canada, and South America.

This appointment comes as Qantas prepares to launch Project Sunrise, a non-stop flight between Sydney and New York scheduled for 2027. Howell will lead the regional growth strategy as the airline seeks to strengthen its presence in key markets.

Plans for 2025 include the return of the A380 to the Sydney–Dallas route and the deployment of the Boeing 787-9 between Los Angeles and Brisbane.

In Canada, Qantas maintains a direct service between Vancouver and Sydney three times a week. This is its only gateway to the country. No changes are currently planned for the Canadian route.



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Bert Archer

Bert Archer

Bert Archer est journaliste depuis des décennies, dont 15 ans comme chroniqueur sur les voyages et l’industrie pour le Globe & Mail, le Toronto Star, la BBC, CNN et le Wall Street Journal. Il a voyagé dans plus de 90 pays et habite principalement dans le quartier Centre-Sud de Montréal.

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