TRAVELSAVERS Canada Celebrates Milestones In Year Of Growth

Image: TRAVELSAVERS leaders Rick and Kathryn Mazza with the Canadian team. (Photo Credit: TRAVELSAVERS CANADA)
Image: TRAVELSAVERS leaders Rick and Kathryn Mazza with the Canadian team. (Photo Credit: TRAVELSAVERS CANADA)
Bruce Parkinson
by Bruce Parkinson
Last updated: 5:20 AM ET, Fri October 27, 2023

With over $250 million in new sales over the past year, new engagement initiatives, and a growing team, TRAVELSAVERS Canada says it has experienced exciting success in 2023 under the leadership of Jane Clementino, SVP and General Manager.

Leveraging 30 years of executive expertise in the travel industry and her supplier background, Clementino is celebrating her one-year anniversary with TRAVELSAVERS. As the company embarks on the year ahead, she says she is excited to continue driving TRAVELSAVERS' mission.

“The TRAVELSAVERS model leads with a commitment to service and consultation. In growing our Business Analyst team, we are able to provide the best-in-class experience from a service and technology-driven perspective as demand increases,” says Clementino.

TRAVELSAVERS is a 53-year-old international travel marketing organization and family-owned business that has served travel agencies in Canada for 23 years. With a new educational program and renewed focus on driving revenue for Canadian affiliates, the organization believes it is poised for impressive growth in 2024 and beyond.

TRAVELSAVERS Canada team

The TRAVELSAVERS CANADA team is led by Jane Clementino, centre. (Photo Credit: TRAVELSAVERS CANADA)

Here’s a look at the some of the milestones the company has achieved over the past year:

Organizational Growth

TRAVELSAVERS Canada has added 80 new members in the last twelve months. The newest members are Manitoba’s Great Canadian Travel Group, Tisson Travel Group in Alberta and Ontario’s 510 Travel.

Sustainability Commitment

To combat emissions, TRAVELSAVERS Canada announced a new partnership with award-winning environmental organization Trees4Travel. As the first consortium to partner with the organization, the multi-year commitment is designed to offset the environmental impact of travel to company events.

Engagement Initiatives

TRAVELSAVERS Canada will host a series of intimate events this season to facilitate meaningful one-on-one connections among owners, advisors and preferred partners. “For TRAVELSAVERS, this is the year of engagement,” Clementino says. “We’re considering the health of our affiliates and partners in everything we do and creating new opportunities for organic sales.”

In line with this mission, TRAVELSAVERS Canada will host ‘Dine & Discover’ networking events in Vancouver, Toronto and Montreal this autumn. These will serve as an opportunity for affiliates to connect with key preferred partners and exchange insights on the latest product offerings and industry-leading tools and trends.

Additionally, the Affluent Traveller Collection, an invitation-only luxury marketing group exclusively available to TRAVELSAVERS advisors in Canada, will host a Symposium October 28-30 in Miami at the Kimpton EPIC Hotel.

A New Educational Program

Under American Marketing Group's ownership, TRAVELSAVERS Canada is gearing up for the launch of KORE, its new education program.

KORE is described as a fully digital college-level platform with a self-paced curriculum designed to attract the next generation of travel advisors and equip them with the training and skills they need to succeed in an evolving industry.

Technology Advancements

As demand for digitalization increases, TRAVELSAVERS has begun to integrate artificial intelligence into programs. It will be used to create content, manage workflow and save time.

Company applications will incorporate AI into proprietary social media platforms, itinerary builders, new payment methods with crypto, and new direct application programming interfaces.

Additionally, a new IC model will be available through OnlineXpress, a proprietary platform for consumer travel. With added enhancements to Softvoyage’s online booking engine, TRAVELSAVERS says its affiliates have access to premium resources.

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