Transat Announces First-Ever ‘Rookie Camp’ Training Program

Image: Transat is putting the focus on training new agents in destination with its 'Rookie Camp.' (Photo Credit: Transat)
Image: Transat is putting the focus on training new agents in destination with its 'Rookie Camp.' (Photo Credit: Transat)
Bruce Parkinson
by Bruce Parkinson
Last updated: 11:40 PM ET, Thu April 4, 2024

Transat has launched a training program for new travel professionals. Calling the initiative “unprecedented in the country,” the company say it represents a significant step forward in Transat's ongoing commitment to nurturing talent and fostering growth within the travel industry 

The Transat Rookie Camp is aimed at travel professionals with less than three years of experience.

Nicole Bursey Transat

Nicole is thankful for her "fantastic" team at Transat. (Photo Credit: Nicole Bursey)

"At Transat, we recognize the value of a well-trained travel professional and choose to invest in the development of these rookies, who we believe are essential to the collective success of the industry," said Nicole Bursey, Commercial Director, Transat. "This training reflects our commitment to the agencies and our continuing desire to be a supportive partner."

Recognizing the importance of providing comprehensive training to new travel professionals, Transat's commercial team has developed a multi-faceted curriculum to be delivered at destination.

Through a combination of interactive workshops, hands-on exercises and one-on-one mentoring, participants will gain the knowledge, skills and confidence needed to successfully promote Transat throughout their careers. Sessions are led by seasoned Transat and Air Transat professionals with extensive experience in their respective fields, providing valuable insight and practical guidance.

Transat has partnered with the following organizations to ensure that Rookie Camp participants are fully immersed in the destination and product:

·      Bahia Principe Hotels & Resorts

·      Barcelo Hotel Group

·      Iberostar Hotels & Resorts

·      Melia Hotels & Resorts

·      Palladium Hotel Group

·      Trafic Tours

·      World of Hyatt Inclusive Collection

The first Rookie Camp kicked off this week at Paradisus Playa del Carmen & Paradisus La Perla and will run until April 11. It brought together 102 agents, seven partner representatives, and eight Transat/Air Transat staff.

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