Transat Distribution Canada (TDC) has announced the theme of its next annual conference, to be held at the Sheraton Toronto Airport and Conference Center on September 21 and 22, a week after the event at the St-Hyacinthe Convention Centre on September 14 and 15.
"The values of surpassing oneself, inclusion, and collective effort embodied by the Olympic Games are at the heart of the message we want to convey at the 13th edition of our not-to-be-missed annual conference," says TDC General Manager Karine Gagnon.

TDC General Manager Karine Gagnon. (Photo Credit: Karine Gagnon, directrice générale TDC)
"Our members, whether from our franchised, affiliated agencies, corporate agencies, or from our agent@home program, will be invited to ‘TDC 2024: Ignite your inner athlete.’ The words TDC 2024 are intended to bring people together since they are used in the same way as the host cities of the Olympic Games. And with this theme, we want to embody all the remarkable qualities needed to evolve as a travel professional, as is the case for Olympic athletes,” said Gagnon.
“These athlete-advisors will have an exceptional opportunity to get active, to nurture the athlete in them through enriching encounters, various inspiring conferences, and information sessions that we'll be preparing for them, in collaboration with our many preferred partners," Gagnon adds.
Keynote Speaker: Jean-François Ménard
"Jean François Ménard is an expert in the field of mental preparation, who practices his profession on the world's most prestigious stages, working with Olympic champions, professional athletes, leading companies, and internationally renowned artists,” Gagnon said.
“It's a real honour for us to welcome this author of the bestseller Train (Your Brain) like an Olympian, and we're especially delighted that he's coming to share with the members of the TDC network mental training techniques that have proved their worth both for employees of various companies and for top-level sports champions."

Transat Distribution Canada (TDC) will hold its annual conference in Toronto, September 21-22. (Photo Credit: Transat Distribution Canada)
The traditional Transat evening on Saturday will also focus on the Olympic theme. “’Glitter and Gold’ is our proposal for creating a unique atmosphere for our festive Saturday evening," Gagnon said.
"Associating gold with the Olympic Games is a no-brainer, and it adds the perfect touch of chic and sumptuousness for this evening, during which our travel professionals love to indulge in all their creative outfits. This celebration is also our way to thank our travel professionals for their extraordinary commitment," Gagnon concluded.
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